Social Media Manager · Marburg, Germany

Design, Marketing
& Management

I plan and design social media presences that fit the brand: from the content idea through the finished artwork to community management.

BSc
Social Media Systems
12
Portfolio pages
3
Clients
Sarah Althaus · Marburg

Profile

I came up through hospitality: five years waiting tables at Rotkehlchen in der Waggonhalle, and since September 2025 responsible for its social media as well. Alongside that I have been looking after V/LOCITY’s Instagram presence as a freelancer since April 2025. So I know the businesses I design for from the inside – and for me that is where good design begins.

What I am looking for

A full-time role in social media, content or design – remote or on site. For commuting, roughly 80 km around Marburg works; that includes Frankfurt, though it would not be my first choice.

Design with purpose, marketing with strategy.

Focus areas

  • Social media marketing
  • Content creation
  • Graphic design
  • Branding
  • Event marketing
  • Print design
  • Editorial design
  • AI-assisted design
  • Visual communication

How I work

observe – create – refine

Every project starts with understanding the brand and naming the objective. Only then comes content that carries the right message to the right audience.

  • Creative
  • Strategic
  • Curious
  • Detail-oriented
  • Organised
  • Solution-focused
  • Collaborative
  • Fast learner

Tools

  • Adobe Photoshop
  • Adobe Illustrator
  • Adobe InDesign
  • Canva
  • CapCut
  • ChatGPT
  • Microsoft Office

I am glad to send my full CV with every position. Just ask

Work

12 pages from the portfolio, sorted by theme. Every page opens full size.

Social Media & Food Content

Ongoing care of the Instagram presence for Rotkehlchen in der Waggonhalle: menus, posts and story series. Every two months the accent colour changes with the new menu while the composition stays – so the feed stays recognisable without getting dull.

Page 23 Rotkehlchen – food content
Page 04 Rotkehlchen – story templates
Page 08 V/LOCITY – event stories

Events & Posters

Posters, timetables and story series for events – from the first V/LOCITY session to the Halloween party and the Jazz Brunch. Every format exists in several versions, because feed, story and printed poster each work differently.

Page 05 V/LOCITY Sessions – poster
Page 21 Halloween Oldies Party – poster versions
Page 07 Jazz & Brunch – event poster

Branding & Print

Business identity for Rotkehlchen in der Waggonhalle: a business card working strictly with elements of the existing corporate design – the picture logo and the key details on the back. Plus a large-format banner for outdoor advertising.

Page 10 Rotkehlchen – business card
Page 13 Rotkehlchen – outdoor banner

AI-Assisted Design

From a photograph of the building to an illustrated drawing to the finished flyer. The AI supplies variants; choosing and refining them stays handwork – the route is documented here in three steps.

Page 20 AI design – flyer drafts
Page 12 AI design – the route in three steps

Editorial Design

Amsterdam as an annual collection: a publication with recommendations for every month. It started from a template, of which nothing survived unchanged; the photographs come from stock and Canva libraries, the event artwork is AI-generated.

Page 24 Amsterdam – travel guide

Contact

Looking for someone for social media, content or design? Do write – ideally with a few sentences about what it is about.

What is it about? A few sentences are plenty.